Google Design Sprint: Fast Feedback in Five Days
Most companies spend weeks or months considering new ideas to bring to market. Google Design Sprint allows a team to create thorough, effective concepts in just 5 days.
Kano Analysis: a Critical Tool for Figuring Out What Matters
Deciding what features to include at launch is vital. Kano Analysis is the tool that helps you do it correctly.
Journey Mapping and User Flow: The Key Differences
User flow deals with the actual steps involved in interacting with an app or website. Journey mapping, on the other hand, deals with the entire user journey. Read more to learn about the key differences between the two.
Ensuring Quality With Acceptance Tests
I’ve found that the primary challenge in building software is, above all else, a communication problem. Someone needs to dream up what an application needs to do, [...]
What’s in a Name? Trademarking Your Mobile App
Names are important. Names help identify your mobile apps. Names help market your mobile apps. And names can help you protect your mobile apps, too. If chosen wisely, [...]
My New Mobile App Idea Is Amazing – I Must File A Patent
“I need to file a patent!” Sometimes that’s the first thing I hear from a client. Before they even want to tell me about their app idea, they [...]
How to Evaluate Your App Ideas
Evaluating which mobile app ideas will produce the outcomes you’re looking for can be a tricky business.
How Custom Mobile Apps Can Attract New Customers
So…you want to build an app that attracts new customers? And improves your current product at the same time? That could be a game-changer. And it’s not as difficult or far-fetched as you might think.
What to Expect When You Release Version 1.0
So you just released version 1.0 of your product. Congratulations! For those familiar with software, you already know this is just the beginning, not the end. And if you’re doing software right, you still have a long way to go.


