Product Strategy
Accelerate Your Vision Through Strategic Planning
It shouldn’t take years to get your product to market. Our product strategy approach helps you put your product into the hands of users in months, not years.
Strategic Services
Go-to-Market FrameworkSM
From defining your vision and goals to a dependable roadmap and process, our Go-to-Market FrameworkSM promises faster time to market, team alignment around your vision, and clarity on projected timelines.
Key Components include:
Clear Vision & Goal Setting
Defined Release Types
Visualized Roadmap & Timeline
Backlog Maturity ModelSM
Dependable Agile Practice with Projections
Managed & Governed Process
Measurement & Data-Driven Decisions
Development Organization & Multi-team Design
Product Ideation
From identifying your vision to prioritizing the highest-value features, our product strategists help you form a well-defined overview of how your product will allow users to accomplish their goals.
Key Components include:
Brainstorming Sessions
User Role Identification
Key Feature Identification
Feature Prioritization
Competitors and Alternative Analysis
High-Level Roadmap Creation
Target Device Identification
Technology Fit Analysis
User Insights
Building a product users love means winning their hearts and minds. We help you determine the best way to exceed their expectations through research and analysis of your customer’s wants, needs, and desires.
Key Components include:
User Research
User Persona Development
User Interviews
Physical Environment Analysis
Computing Environment Analysis
User Need Identification
Kano Analysis
Journey Mapping
“There are a lot of companies who talk the talk, but Ascendle actually walks the walk.”
– David Young, Technical Product Owner, Honeywell
Technical Strategy
A critical part of rapid software development is nailing down a key set of technical decisions up front to help guide the development team and avoid surprises. We’ll help you select the right technology and frameworks that deliver on your business needs and apply best practices to support your sales model.
Tools
Technology and Frameworks
Licensing Strategy
Security Strategy
Deployment Strategy
Multi-Tenancy Strategy
Tenant Provisioning Strategy
Development Strategy
High-throughput production of software applications requires a solid architecture and DevOps strategy. We’ve created a set of best practices, including our Ascendle Application ArchitectureSM—a lightweight, proven approach that supports rapid development and today’s best practices.
Tools
Architecture Strategy
Source Code Management Strategy
Quality Assurance Strategy
Automated Testing Strategy
Test Environment Strategy
Continuous Integration (CI) Strategy
Continuous Deployment (CD) Strategy
Performance Testing Strategy
Execution Planning
Drive your business initiatives forward with a solid understanding of your development effort needs. Using our proven process for agile estimating and planning, we’ll rapidly create an estimate you can rely on and design your development team and delivery phases to promote rapid development.
Tools
Feature Size Estimation
Estimated Level of Effort
Schedule Projections
Development Team Structure
Phased Implementation Strategy
Product Concept Validation
Before handing a product vision off to the development team, it’s important to validate the high-level concept of the product. We utilize a variety of tools to “pre-visualize” the product concept to ensure it will deliver on expectations.
Tools
Product Position Statement
Summary of Capabilities
Sales Model
Business Process Workflows
User Workflows
Conceptual Wireframes
Clickable Prototypes
Assumptions and Dependencies
Feature Definition
When driving an agile development effort, it’s key to get into the details without slipping into a waterfall-style months-long specification process. We use lightweight techniques to complete the process in weeks, not months.
Tools
Feature Prioritization
Feature Sizing
Minimum Viable Product (MVP) Scope
User Stories
User Story Mapping
Business Domain Model
Additional Requirements Definition
From regulatory standards to ensuring the product fits into corporate branding frameworks, we perform a lightweight analysis and capture the pertinent details of “everything else”.
Tools
Applicable standards
System requirements
Performance Requirements
End-User Documentation Requirements
Labeling and Branding Standards
Business Value Guarantee
We’re so confident in our ability to perform, we guarantee results. We deliver business value every two weeks, or you don’t pay.
When failure is not an option, turn to Ascendle to deliver on your strategic goals.
